Eastern Bank has a history of fighting for what’s right and smart. In 2018, when a midterm election ballot question in Massachusetts threatened the rights and protections of the transgender community, we decided there was no other choice but to take action. Our Good Votes campaign educated, empowered and encouraged people to support the transgender community by not only registering to vote, but using their vote, and their voice, for good.
I concepted and wrote all social media and website content for the bank’s Good Votes campaign and helped win us an Audience Honor in the LGBTQ Engagement category at the 2019 Shorty Awards. Visit their Instagram to see more.