Campaign work for SilverSneakers, a complimentary fitness benefit for adults 65+ through their Medicare Advantage plans. Wrote copy for Social Media, Magazine Wraps, Landing Pages, OLA, Digital Ads, Email Marketing and Retargeting.

Magazine Cover Wrap

 

Magazine Cluster Ads

Landing Pages for all media

Copy tweaked based on point of entry.

E-Mail Marketing

OLA

OLA example for Open Enrollment aimed to encourage seniors to keep their benefits top of mind when choosing a Medicare plan.